BUILD - WIN - GROW

Does your marketing strategy lack focus? Not seeing the results of all your hard work—or worse yet, are you in doubt about how to measure your effect? Perhaps you’re stuck in a catch 22, where you feel the pressure to apply scattergun techniques, knowing they’ll only deliver short-term wins.

We all know great content is key to attracting and keeping happy and loyal customers. While we recognise that this is the case and have become quite good at praising great content for creativity and good craftsmanship, we’re still not talking enough about the metrics. Metrics are the building blocks that must be in place to ensure a content marketing program that will give you solid returns.

Find the solution to your current marketing struggles

Putting effective metrics in place is 100 percent doable, and the good news is – we’ll show you how. This year, we’re on a mission to help you make a CLEVER marketing game plan for your company. A plan that will set you up for a more focused and efficient marketing journey going forward.

We’ll teach you how to spark conversation by engaging your audience and get them to evolve into potential customers. Most importantly, we’ll provide the pillars for building and growing an audience that trusts you enough to choose your business over your competitors.

The Clever Content Conference is where marketing pioneers, leaders, and brand marketers gather to learn about the latest trends in B2B and B2C marketing. We swap stories about effective tactics and the latest technologies. In other words, it’s your first-class ticket to a bright content marketing future for yourself and your company.

The conference is hosted by


Our attendees work in...

Marketing
Communication
Sales
Social Media

Storytelling
Public Relations
Content Production
Branding

Digital Media
Customer Relations Management
Business Development


Official Sponsors

2019 Speakers

Kate Tellers

Kate Tellers

Director of MothWorks at The Moth
Markus Wörner

Markus Wörner

Marketing Unicorn | Head of PR at einhorn
Lærke Ullerup

Lærke Ullerup

Marketing Director in Trackunit
Lee Odden

Lee Odden

B2B marketing strategist | Author | International speaker | CEO of TopRank Marketing
Morten Kaare Pedersen

Morten Kaare Pedersen

Global CRM and Marketing Automation Manager at Audika

Henrik Bondtofte

Henrik Bondtofte

CEO and Founder of Bondtofte & Co.
Lasse Lund

Lasse Lund

Copywriter and Content Marketing Consultant at Danfoss
Heidi Lindberg Andersen

Heidi Lindberg Andersen

Attorney at Kromann Reumert
Frank Bøggild

Frank Bøggild

Partner at Kromann Reumert
Alexander Aude

Alexander Aude

Executive Creative Producer at Brand Movers

Doug Kessler

Doug Kessler

Co-founder & Creative Director of Velocity Partners
Stephanie Losee

Stephanie Losee

Head of Content at Visa Corporate Communications
Carla Johnson

Carla Johnson

Keynote Speaker | Author | Storyteller | Chief Experience Officer
Jesper Laursen

Jesper Laursen

Conference Host | CEO at Brand Movers & Media Movers I Founder of Native Advertising Institute

Testimonials from past attendees

  • "Very inspiring conference with very competent speakers. Here, the emphasis of cases and concrete content marketing toolkits all comes together."
    Christina Nørtoft Poulsen – Content Strategist, Envision
    Christina Nørtoft Poulsen – Content Strategist, Envision
  • "If you want to be up to date with the newest trends and tendencies within content marketing you should not miss the Clever Content Conference. It is a conference that always gathers the brightest minds in the industry. You get a unique insights and usable knowledge that allow you advance your own strategic and tactical content marketing skillset."
    Heidi Hollesen – Projektleder, LandbrugsMedierne
    Heidi Hollesen – Projektleder, LandbrugsMedierne
  • "Professional setup, interesting speakers and great event execution. I left the conference with new inspiration, positive energy and the urge to produce more content."
    Amanda Müller – Projektleder, ALLIANCE Sport & Event
    Amanda Müller – Projektleder, ALLIANCE Sport & Event
  • "Very nice and versatile conference with bird’s eye view and worm’s eye view of content marketing. Some of the input I got was easily digested and could be immediately implemented, some is still buzzing in the back of my mind."
    Sarah Logis Winblad – Content Marketing Specialist, FK Distribution
    Sarah Logis Winblad – Content Marketing Specialist, FK Distribution
  • "Clever Content 2017 was very well put together and it was great to be met by an accommodating and helpful staff. The conference was very inspiring and I most certainly had my content motivation substantially boosted."
    Michelle Folmand – SEO Content Coordinator, Better Collective A/S
    Michelle Folmand – SEO Content Coordinator, Better Collective A/S
  • For me, it was a great experience to gain insights into the "conference world" outside Germany. I liked the familiarity and of course the chance to see Copenhagen. Thank you for the great conference and so many interesting speakers! I'm looking forward to next year!
    Lydia Hagen - Editor at xpose360 GmbH
    Lydia Hagen - Editor at xpose360 GmbH
  • You get the exited by the keynote speakers' passion for content marketing and inspired how they transform high academic material into a very operational take away - that's valuable for my work. Line Brøndsted, Project Manager Global Communication, Novozymes.
    Line Brøndsted
    Line Brøndsted