Markus Wörner

Marketing Unicorn | Head of PR at einhorn
 https://einhorn.my

University, jobs in publishing and fashion – been there, done that. But why do I get up every morning? Just for money? No! I got a job working for a sustainable condom brand. I have been doing that for almost two years now and love getting up every morning.

#CCDK19 Talk: You can’t buy Love. Dating advice for brands.

Social Profiles

All Sessions by Markus Wörner

  • Day 1 - Conference

    April 9th

  • 13:45  - 14:15
    The Berlin-based einhorn condoms break all the conventional marketing rules on planning, measurement, and governance. However, their growth has been spectacular since they were founded only a few years ago. This is mainly due to the solid base of their strong core values, the accompanying culture for content and their resilient passion to have a large social impact. The whole company is contributing to their successful content marketing strategy by making magazines, TV shows, podcasts, blogs, etc. Find out how this Vegan Condom company’s “no-budget” approach to content marketing became so successful. From this talk you can expect: Secret instructions on how to do extraordinary content marketing without any budget... And how to become a Millionaire! Maybe... Oh, and lots of condoms!
    B2C




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Markus Wörner